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Home: Welcome

Welcome to my portfolio! Here you will see the scope of my work as a graphic designer and as an artist. I love to create! I hope you will see that I can bring your vision to life! I have advanced skills in Adobe Illustrator, InDesign, Canva and Procreate and and some intermediate motion animation. 

Portfolio

My Work as a Graphic Designer 
Branded Events and Entities 

I am a full time Graphic Designer based in West Texas and I have had the privilege to brand many city events and entities. I am looking forward to bringing your vision to life and branding your business. If you would like direct quotes on branding packages that includes logos, branding guides and more, please contact me via phone: 580-216-2092. Here are just a few highlights of my branding successes: 

  • LinkedIn

Designed Logos

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🎨 Chalk the Block is a community art event held in Midland, Texas, where artists and families turn city sidewalks and streets into colorful chalk art displays. It’s a free, family-friendly festival that features a chalk art competition, live music, food trucks, local vendors, and interactive art activities.

 

The event is all about celebrating creativity and bringing the community together—people can either participate as artists or simply walk around and enjoy the artwork. It usually takes place at Centennial Park in downtown Midland and attracts both local and regional artists.

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Find more about Chalk the Block and it's branding here: 

  • City of Midland
  • City of Midland
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Branding for Chalk the Block: an Annual City Event

For Chalk the Block, I curated specific branding, graphic and visual elements for the annual event. I created the logo, and curated all the visual elements for the City of Midland to use every year for their fun filled family event! This incudes all public facing outlets; social media, t-shirts, flyers, posters, trophies, certificates, etc... 

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Midland’s Merry Lights transforms downtown Midland into a dazzling winter wonderland! 🎄✨ Stroll through Centennial Park as it glows with brilliant lights, festive music, and holiday cheer. Enjoy the tree lighting celebration, local holiday market, live performances, delicious treats, and photos with Santa — all wrapped in the magic of the season. It’s the ultimate way to celebrate Christmas in Midland! To find more about MML's branding, click in the bar's below: 

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  • City of Midland
  • City of Midland

Branding for Midland's Merry Lights: a Holiday Event for All

For Midland's Merry Light's, I curated a feeling of merriment, joy and holiday cheer in the brand for this holiday event! This logo is special to me in many ways including that way it was conceptialized by the Midland Tower sign and the nostalgic feeling it gives. It will be apart of Midland's tradition for years to come. All branding is included in social media, and any public facing material such as sweatshirts, billboard ads, motion graphics and animations. 

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Formerly known as Hogan Golf Course, The Courses at Hogan Park have recently gone through a rebrand and I was honored with the task of the redesign of their rebrand. They now have a new beautiful color palette that identifies their traditional Midland Heritage and iconography that regular time golf players will easily recognize at their course. For more on The Courses at Hogan Park, click on the bars: 

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  • City of Midland
  • City of Midland
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Rebranding The Courses at Hogan Park

The process of rebranding the courses of Hogan was simply going around the courses, meeting the people and going around the layout of the two courses and seeing what I could use to create a familiar feeling that was traditional to their heritage of playing golf. They have two courses; Quail and Roadrunner. I use these two as icons in the logo as well as separate icons in assets. Hogan will continue to make strides in establishing their brand by using this new design and identity. 

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Branding packages

Branding packages include creating or recreating your business’ identity. This includes creating the logo, curating the color palette, the branding elements, the typography you will use and the over style and messaging you want to convey to your audience.

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Level 1

Logo Creation

Welcome visitors to your site with a short, engaging introduction. Double click to edit and add your own text.

I will create the logo, starting from the sketch phase all the way to vectorizing the logo into Adobe Illustrator. This will be a pure collaboration between client and designer, specifying your vision, and me bringing it to life.

What you will receive: Logo variations for all social media sizes and any banners, signs needed for printing and copy (various sizes) Logo in various colors (black and white, and all color)

Price: $3,000

Level 2

Logo Creation + Branding Kit

Welcome visitors to your site with a short, engaging introduction. Double click to edit and add your own text.

On top of creating the logo, I will also be creating a branding kit. The branding kit includes chosen colors, typography/font, and elements for your business. This gives you more of a brand for people to identify with.

What you will receive: Logo variations for all social media sizes and any banners, signs needed for printing and copy (various sizes) Logo in various colors (Black and white, and all color) One or Multiple Sheet Branding Kit including Logo presentations, typography/font, colors and brand elements and brand mission statement

Price: $5,000

Level 3

Logo Creation + Branding Kit + Social Media Post Templates

Welcome visitors to your site with a short, engaging introduction. Double click to edit and add your own text.

On Top of creating the logo, and branding kit, I will also give you some templated social media graphics to use on the regular for your business to thrive.

What you will receive: All Logo sizes for social media and printing, Logo in black in white, Logo in color, branding kit, and social media post templates with branded identity included

Price: $7,000

My Work as an Artist

  • jayanya_draws
  • Illustrationsbyjanyas
  • LinkedIn

You can find my Instagram pages here full of my art and illustration! I have two separate pages, one with more serious themes and then the other full of whimsy and joy. Both are a reflection of my personality and how I approach art and illustration. If you are looking for someone to illustrate for you, I'm your gal!  Please don't hesitate to reach out to me through a direct message through Instagram for Commissioning me for Illustrations.

Illustration

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Contact Me

©2022 by Jaycee Shepherd. Proudly created with Wix.com

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